KAAGAZ KE PHOOL MUSEUM | LEGACY IN PRINT
Film Posters
Blast from the past
Film posters have been a cornerstone of cinema since its inception, serving as eye-catching introductions to films. Our collection includes a remarkable array of original Indian movie posters from the early 1940s. Tasked with capturing attention, telling a story, showcasing stars, and filling seats, posters distill the essence of a feature film into a single, striking image. Despite evolving eras and technologies, modern film posters continue this tradition, using ephemeral paper and ink to forge connections between films and their audiences.
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FEATURED EXHIBIT
The Air India Maharaja was introduced to help the airline distinguish itself from its competitors. First appearing in the mid-1940s on an in-flight memo pad, the jovial, rotund Maharaja was conceived by SK (Bobby) Kooka, Air India's Commercial Director at the time, and illustrated by Umesh Rao, an artist at J. Walter Thompson in Bombay.
The character quickly became synonymous with the airline, appearing in a wide range of advertisements and promotional materials. Over time, the Maharaja's playful antics and clever puns were used to introduce new flight routes and promote Air India's services with a unique mix of humor, charm, and elegance.
coming soon
WHAT LIES WITHIN...
We are scanning and researching our collections to make them available for you to explore. While this process takes time, we assure you that the items will be accessible as soon as possible. Meanwhile, the following images offer a preview of some objects that will soon be added to our collection database for your enjoyment.
LEGACY IN PRINT
Kaagaz Ke Phool showcases a curated collection of original Indian prints, lithographs, calendars, posters, labels, and more, spanning from the 1890s to the 1970s. These treasures, which have withstood the test of time and weather, have been digitized for your convenience, allowing you to explore them from the comfort of your home. Our current collection comprises of over 3000 prints is ever-growing. As we continue digitizing our collection, we are dedicated to regularly updating the website with new additions.
KAAGAZ KE PHOOL MUSEUM [2025] LEGACY IN PRINT
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