This poster showcases a vintage tin packaging label of Cadbury's Bournvita, promoting a special bargain offer—an appealing plastic tumbler included for just 10 paise extra.
Cadbury was originally founded by John Cadbury in 1824. The brand entered the Indian market in 1946, Cadbury India Private Limited was formally established in Bombay in 1948, and in the same year Bournvita was launched.