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FAMILY PLANNING

Offset Lithograph on Paper

Circa

1978

Size (cms)

49.6 X 74

Artist

Anonymous

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Publisher

Directorate of Advertising And Visual Publicity, Ministry Of I. & B.

Printer

Western India Art Litho Works, Mazgaon, Bombay.

More Info

This poster printed by Western India Art Litho Works in Mazgaon, Bombay promotes family planning through the use of IUDs for spacing children. The inverted red triangle as the family planning logo has its origins in India's National Family Planning Program, which was launched in 1952—making India the first country in the world to introduce an official family planning policy. The symbol was adopted in the 1960s to create a simple, recognizable, and universal emblem for family planning services.
Today, the inverted triangle remains a powerful and enduring symbol of population control, reproductive rights, and public health initiatives worldwide.

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