HOLLANDIA
Lithograph on Paper
Circa
1920
Size (cms)
95 x 145
Artist
E.V. Hove
E. Van Hove was a Dutch artist known for his poster paintings for advertisements and tourism, as well as his marine paintings. He created posters for shipping companies like the United Netherlands Navigation Company.
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Publisher
Hollandia, Vlaardingen (Hollande)
Printer
L. Van Leer & Co. Amsterdam.
More Info
This poster by E.V. Hove features three children: promoting the purchase of Hollandia condensed milk. Hollandia was founded in 1870 by Constant Hendrik Hummelinck. After bankruptcy in 1881, it was acquired and renamed NV Hollandia. By 1890, it was exporting dairy products to Switzerland and France. In 1929, it partnered with Nestlé, relocating condensed milk production to Bolsward. The company moved its headquarters to Amsterdam in 1971, and its Vlaardingen site became Cultural Centre 'Hollandia' from 1977 to 2014.
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