
N.V SHUNMUGUM & CO.
Lithograph on Paper
Circa
1938
Size (cms)
50.6 X 70.9
Artist
G. Nagoor
G. Nagoor was a prominent lithograph and poster artist based in Madras. Like other painters of his time, he contributed to the commercial art field. He painted themes of Hindu mythology, which were produced as posters for local companies.
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Publisher
N.V. Shunmugam & Co. Madras.
Printer
Associated Printers
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This poster by G. Nagoor of N.V. Shunmugam & Co. portrays Lord Krishna seated on a rock, playing the flute, adorned with a garland and wearing a yellow dhoti, radiating serenity. The background features a lush landscape with mountains and greenery, typical of Indian miniature art. Smaller boxes on the sides likely showcase various snuff brands or types offered by the company. The artwork beautifully captures Indian artistry and spirituality, connecting with its audience. Founded in 1904 by Nagoor Velayudham Shanmugam, the company specialized in fine white snuff. After his passing, his sons, Palani Vale Nadar and Muruga Vale Nadar, took over and continued the family business.
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