The poster shows a woman dressed in a yellow Kashmiri-style outfit with silver jewellery, holding a yellow flower. The brand name is boldly displayed, with a packaging label featured at the center.

Prabhat Zarda Factory (PZF), established in 1956 by Lalit Kr. Arya (Lal Babu) in Muzaffarpur, began with the home-based production of Mitha Masala, Quiwam, and Pan Chatni. As demand increased, he opened a wholesale outlet and moved to a factory in 1962. By 1964, he introduced flavoured Zafrani Patti, including Pila Patti and Ratna Chap, offered in various tin-packed brand numbers.