SUNLIGHT SOAP
Lithograph on Board
Circa
1932
Size (cms)
46 X 68.5
Artist
Ustad Allah Baksh
Ustad Allah Baksh (1895–1978) was born in Wazirabad (now in Pakistan) of undivided India. He was a prominent South Asian artist known for his illustrations and miniature paintings. In Bombay, he enjoyed making a series of paintings based on Hindu mythology. He received the Maharaja of Jodhpur Award from the Simla Fine Art Society.
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Publisher
Lever Brothers Ltd. (India)
Printer
Not Available
More Info
This calendar created by Ustad Allah Bakhsh, depicts Lord Krishna standing serenely in a forest, holding a flute (Bansuri) in his right hand, with six cows grazing peacefully behind him. The artwork beautifully captures Krishna’s divine and pastoral essence, blending spirituality with natural beauty.
Lever Brothers began exporting Sunlight Soap to Calcutta in 1888, followed by Lifebuoy in 1895 and other iconic brands like Pears, Lux, and Vim. Lever Brothers India Limited was officially established in 1933, solidifying the company’s presence in the Indian market.
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