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SUNLIGHT SOAP

Lithograph on Paper

Circa

1933

Size (cms)

51 X 71

Artist

Raja Ravi Varma - Active

Raja Ravi Varma (1848–1906) was a celebrated Indian painter known for blending European academic art techniques with Indian subjects, making classical Indian art accessible to the masses. Born into an aristocratic family in Kerala, Varma mastered oil painting and is renowned for his depictions of scenes from Indian epics like the Mahabharata and Ramayana. He often portrayed Indian gods, goddesses, and historical figures with lifelike realism, drawing inspiration from traditional Indian aesthetics and the techniques of Western realism. His works not only influenced Indian art but also popularized mythological characters across the country, partly due to his pioneering efforts in lithography, which made his paintings widely available as prints.

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Publisher

Lever Brothers Ltd. (India)

Printer

Ravi Varma Press, Malavli - Lonavla.- Active

More Info

This calendar adapted from Raja Ravi Varma's painting "Lakshmi" and printed by the Raja Ravi Varma Press in Malavli - Lonavla. features the Hindu Goddess Lakshmi, standing on a lotus flower in a pond. Adorned with jewelry and a red saree, she holds lotuses in her hands, surrounded by lush greenery and a white elephant. Two swans grace the foreground, while two bars of Sunlight Soap are prominently displayed at the bottom. Lever Brothers began exporting Sunlight Soap to Calcutta in 1888, marking their entry into the Indian market, followed by Lifebuoy in 1895 and other brands like Pears, Lux, and Vim. Lever Brothers India Limited was established in 1933, solidifying their position as a leading FMCG company in India.



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