
TELEPHONE BIRIS
Lithograph on Paper
Circa
1950
Size (cms)
25.2 X 37.7
Artist
Thakur Vitankar
Thakur Vitankar was an Indian artist known for his contribution to vintage prints like posters, calendars, and offsets. His artwork consists of Indian mythological and historical themes, for instance, Krishna and Radha and Prithvi Raj Chauhan. He made a poster for the Parbudas Kishoredas Tobacco Products Pvt. Ltd. and promoted its brand named Telephone Biris.
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Publisher
Parbhudas Kishordas Tobacco Product P. Ltd. Ahmedabad
Printer
Shri Narayan Litho Press, Ahmedabad
More Info
This poster features a young woman with a radiant smile, dressed in elegant traditional Indian attire and adorned with intricate jewelry. She gracefully covers her head with a veil, symbolizing grace and cultural heritage. The company’s packaging label is prominently positioned on the right, while the artist’s signature is delicately placed in the bottom left corner, adding authenticity to the artwork.
Jaswant Prahlad Bhai, a well-known tobacco company established in the 1940s, was recognized for its distinct branding and widespread consumer appeal. The company played a significant role in India's tobacco industry, catering to a diverse market with its range of products.
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